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Learning on other people’s mistakes: when web design spoils everything
Guests are welcome on clothes. Therefore, be prepared: by looking at your site, the user will first of all pay attention not to the prices of goods, free delivery or the last case of the company, but to the graphic design. Instant Shift claims that faced with an unsuccessful design, 94% of customers will not trust the business in general.
Therefore, today we will look at the most unsuccessful Belarusian sites, so as not to repeat their mistakes. But in this case, objectivity is important, so first let’s decide which factors influence the success of the first impression.
Point of support
Going to the site, the user’s eye should clearly cling to the specific point from which he can start. It can be a graphical element or text – no matter. The main thing is that this element should attract the attention of the visitor and give him instructions to further actions.
No chaos
Once you make a semantic accent, other shopify website design things should help you see it, but in no case interfere. Chaotically scatized elements are a bad helper in this. This is especially true for shopping sites: if your catalog does not have consistency, buyers will remain potential.
Moderated Hyphization
The gyphook should be moderately, because a large number of them leads to dissipification of attention. The user tries to concentrate on everything, and in the end does not pay attention to anything. That's not what you need, is it?
Color graphation
It is better to identify one or more leading colors and use them throughout the site. Otherwise, you risk achieving only the “express eye” effect, which will make users escape from the site even earlier than all colors will be loaded.
Regular update
The site should be relevant, and this rule cannot be followed if you last time you were engaged in it in September 2010. Therefore, it is important to constantly update information, monitor design trends in order to periodically improve the site.
Readiness of content
It does not matter what the purpose of the site is to sell the goods or tell about the news. The most important thing is to convey the information to the reader. And for this you need to make the client so that the client can count it and digest it. To achieve this goal, there are many techniques, do not neglect them. For example, use various subheadings, text highlights, simplicity of presentation and short paragraphs: all this visually will help the reader to orient.
Quick start
Readers don’t like to wait for the page to load for too long. Therefore, if the site does not load in a few seconds, it is likely to close it. What does the loading speed have to do with the design? Have you seen how the mobile version of the site hanging between metro stations looks? As an incomprehensible programmer code. So draw conclusions.
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發表於 2024-11-7 14:47:48